For Companies | Northbound GTM talent placement
For companies / Hire the right revenue role

Stop hiring the title. Start hiring the fix.

Before we source a single candidate, we diagnose the gap your revenue motion actually has. Then we place an operator vetted by someone who has run the number, and we stand behind the hire for six months.

The cost of getting it wrong

A bad revenue hire is the most expensive mistake you can make.

It is not just the salary. It is the year of lost pipeline, the team that churns under the wrong leader, and the founder time spent managing a problem you thought you had solved.

Wrong diagnosis

The title was never the problem

You felt pipeline pain and hired a VP of Sales. The real gap was demand generation. Twelve months later the number still has not moved.

Wrong sourcing

Resumes that read better than they perform

A keyword-matched shortlist cannot separate the operator who built a number from the one who inherited it. You find out which you got in month five.

Wrong support

The recruiter is gone by onboarding

Contingency search is paid at signature. Whether the hire works is no longer their concern. The risk lands entirely on you.

The route

How a Northbound search runs.

Four legs, one heading. Each step is built to make the placement stick, not just close the fee.

Leg 01 / 000°

Diagnose

We map your revenue motion and pressure test the role. You leave with a defined position, a scorecard, and an honest read on whether you need a hire at all.

Leg 02 / 045°

Source

We work a targeted shortlist of operators vetted against the scorecard. Quality over volume. Every name is someone we would hire ourselves.

Leg 03 / 090°

Place

We run the process to offer: interviews, references, comp framing, and close. You make the call. We make sure the call is an easy one.

Leg 04 / 135°

Guarantee

The placement carries a six month replacement guarantee. If the fit breaks in that window, we re-run the search at no additional fee.

Before you ask

Questions companies ask first.

B2B companies in roughly the 5 million to 50 million revenue range, where the next revenue hire is a make-or-break decision and there is no internal recruiting bench to lean on. That is the stage where diagnosing the right role matters most.

That is exactly what the diagnostic is for. A good number of engagements start with a company convinced they need one role and finishing the diagnostic pointed at a different one. We would rather get the role right up front than place the wrong title perfectly.

Engagements are structured around the role and the model that fits your situation. We walk through the options on the first call once we understand the gap. The diagnostic comes first either way, because pricing a search before defining the role is how the wrong hire gets made.

The diagnostic is fast, usually within the first week. From there a typical revenue leadership search runs several weeks to a vetted shortlist, with the exact timeline depending on seniority and how specific the role is. We optimize for the right hire, not the fast one.

If a placement does not work out within six months, we re-run the search and place a replacement at no additional fee. It is not a footnote. It is the reason we are deliberate about who we put in front of you in the first place.

Set the heading

Find the hire your number needs.

Start with the diagnostic. We will tell you the role to hire, and bring you the person to fill it.

Start a search
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GTM talent placement  /  True north for revenue hires
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